Monday, November 19, 2007

HD for QVC

Last week, QVC announced it will be launching a “high definition simulcast of its domestic broadcast in the first quarter of 2008.” Lisa Robertson might need to hit the Botox – HD technology will bring a crisper, more saturated and detailed picture to viewers.

"HD is the next logical step in bringing our viewers enhanced programming," said QVC Senior Vice President of Broadcasting and TV Sales Angie Simmons. "The simulcast will provide stunning clarity, enabling us to bring our products to life." Why QVC didn’t jump on the HD bandwagon sooner, I don’t understand. The HD development will certainly add to the look and success of QVC.

Read more about the HD development here.

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